Henry London is a wholly owned brand of Peers Hardy (UK) Limited registered in England and Wales with company number 1391526 and VAT number GB300 2330 42, whose registered office is at Precision House Starley Way, Birmingham International Park, Bickenhill Lane, Solihull, West Midlands, B37 7GN (“we”, “us, “our”). This policy applies to (the “Website”) and any personal data you may provide to us. We are dedicated to creating a safe and enjoyable shopping experience for you. In keeping with this we want to inform you about the Website procedures; what we do, how we do it and how it affects you. We will not use, sell, share, or rent any information which you provide on this Website in ways different from what is disclosed in this statement.


We may collect and process information that you provide by filling in forms on our Website, details of transactions you carry out through our Website and details of your visits to our Website. If you contact us we will keep a record of that correspondence. Any personal data gathered by us in your use of this Website will be recorded electronically and only used in accordance with the Data Protection Act (DPA) 1998 and the General Data Protection Regulation (GDPR) 2018.


When shopping at we may collect personal information you provide us when creating an account, browsing, making a purchase as well as data collected by cookies. Cookies are very small text files that are stored on your device’s hard drive when you visit the Website. We use first-party cookies and third-party cookies for the main purposes of; web functionality, web statistics and advertising. Why do we use cookies? Some cookies are vital in order for the Website to function properly. The cookies keep track of your settings and make your shopping experience more convenient by e.g. recognizing your device and remembering your preferences and settings. Cookies are also used to collect usage data such as duration of session, pages viewed, if a transaction was made or demographic data such as origin, gender and age. This information is used for analytical purposes and enables us to create the best shopping experience for you. The cookies we use do not collect any information that can be used to track or identify individuals.


We will collect information about your computer, including where available your IP address, operating system and browser type, for system administration and to report aggregate information to our advertisers. This is statistical data about our users' browsing actions and patterns, and does not identify any individual. For the same reason, we may obtain information about your general internet usage by using a cookie file which is stored on the hard drive of your computer. Cookies contain information that is transferred to your computer's hard drive. They help us to improve our Website and to deliver a better and more personalised service. They enable us to: Estimate our audience size and usage pattern. Store information about your preferences, and so allow us to customise our Website according to your individual interests. Speed up your searches. Recognise you when you return to our Website. You may refuse to accept cookies by indicating that you do not consent to their use on the banner that appears on the homepage on your first visit. However, if you select this setting you may be unable to access certain parts of our Website. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you log on to our Website. How do we use the information we collect? You can find more information about the individual cookies we use and the purposes for which we use them below:


These Cookies Enable Services You Have Specifically Asked For, They Allow You To Move Around The Website And Use Certain Features, Such As Accessing Secure Pages.


These Cookies Allow The Website To ‘Remember’ Content From Page To Page For Example Shopping Basket. These Cookies Expire When The User Leaves The Website Or Closes The Browser.


These Cookies Collect Information About How You Use The Website, For Example Pages You Go To And Any Error Messages You Experience. These Cookies Don’t Gather Information That Identifies You, They Are Anonymous And Help To Improve How The Website Works.


These Cookies Allow A Website To Remember Choices You Make, And Tailor The Website To Provide Enhanced Content For You.


These Cookies Are Used To Tailor Marketing So It Is Relevant To You. They Are Also Used To Limit The Number Of Times You See An Advertisement.


This Type Of Cookie Is Saved On Your Computer For A Fixed Period (Usually A Year Or Longer) And Is Not Deleted When The Browser Is Closed. Persistent Cookies Are Used Where We Need To Know Who You Are For More Than One Browsing Session. For Example, We Use This Type Of Cookie To Store Your Preferences, So That They Are Remembered For The Next Visit.


We collect information you provide us with when creating an account, signing up for our newsletter or when making a purchase. This information could be your name, address, contact information etc. The cookies may collect session information such as pages viewed, session duration, transactions made and demographics such as origin, gender and age. Please note, we do not store any financial information.


The information we collect may be shared with our close partners for analytical purposes. No personal information will be passed forward, traded or published beyond our organization and our trusted partners.


You have the right to request access to your data and if anything is incorrect you can change or remove it. You can disable any already stored cookies on your computer by changing your browser settings for cookies, you can also use opt-out programs such as “NAI’s Consumer opt-out” or “Google Analytics opt-out browser add-on” in order to prevent cookies from being used, please keep in mind that these settings may stop our Website from functioning properly. We may disclose your personal information to any member of our group, which means our subsidiaries, our ultimate holding company and its subsidiaries, as defined in section 1162 of the UK Companies Act 2006. We may disclose your information to third parties if we are under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to enforce or apply our agreements with you, or to protect our rights, property, or our safety and/or the safety of our customers, or others.


The personal information that we collect from you may be transferred to, and stored at, a destination outside the European Economic Area ("EEA"). It may also be processed by staff operating outside the EEA who work for us or for one of our suppliers. Such staff maybe engaged in, among other things, the provision of support services. By submitting your personal data, you agree to this transfer, storing or processing. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Policy. All information you provide to us is stored on our secure servers. Any payment transactions will be encrypted. Where we have given you (or where you have chosen) a password which enables you to access certain parts of this website, you are responsible for keeping this password confidential. We ask you not to share this password with anyone. Unfortunately, the transmission of information via the Internet is not completely secure. Although we will do our best to protect your personal information, we cannot guarantee the security of your data transmitted to this Website; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.


If you would like us to delete your personal data (name, address, email address etc.) from our records please contact us directly.



Our Privacy Policy may change from time to time, all updates will be posted on this page.


If you feel that we are not abiding by its posted privacy policy please contact our Customer Service Department using the form on our Contact Us page on our Website.


Phishing is the practice of tricking someone into giving confidential information. Examples include falsely claiming to be a legitimate company when sending an email to a user, in an attempt to get the user to send private information that will be used for identity theft and fraud. We will never ask you to send any personal details via email. If we require such details, for security reasons we will ask you to contact us by telephone. Should you receive an email claiming to be from us requesting this kind of information please do not respond but contact us immediately – The text was last updated 15/06/23